YOUR WINDOW TO THE WORLD, OUR CREATION
Content Management System
As a business owner you need a website because your customers turn to the Internet first for information about businesses and products irrespective of whether they are going to shop online.
The Internet has taken over the phone book and is often seen as a quicker way of simply looking for a business’ address or phone number. We understand that a website is more than just a digital presence but an important asset for any business because in addition to sharing information it builds credibility too. below is our starter’s guide.
Websites for starters
The 3 things that you need to have a website are
- a domain name (www.yourcompany.co.uk)
- a web design (the actual web pages)
- web hosting (a physical server to host or publish the website pages)
We can help you to register your domain name, if you haven’t already done so and then it’s on to the next step – your website and what you want to say. When it comes down to the design stakes, You’ll need to decide what you would like it to look like, what your message is and importantly the wording.
Oh, and the order of importance of the sections on the website. This little lot all rolls up into a website that provides your customers with a visit (think experience!) that matches what they wanted in the first place from visiting your website. And last but probably not least, you’ll want to be found by customers when they search for you. When that’s accomplished, the primary arbiter of search – Google – will be pleased because their rules for being found, known as SEO, will have been met – all because your visitors get that good experience.
Just like a proverbial shop storefront that is changed so that it doesn’t look stagnant, so a website will also benefit from regular changes. This can be done easier when the website has been created with this in mind using a CMS (content management system) such as WordPress. Which is handy because that’s what we primarily do – create websites using WordPress. That way that the website can then be updated by you.
More about websites
Google, and indeed all search engines, rank websites based on a criteria they have specified – catering for all visitors, particularly the expanding mobile market.
Users of mobiles, including tablets, expect to be able to interact with the website in a “mobile intelligent” way. Pinch and zoom, whilst it (still) works is not the most efficient or intuitive method of looking around. That’s where the term responsive comes in – the website is designed to respond to physical constraints of the user’s mobile and works to maximise the usability within the design.
It can be an involved subject, however by working together we will create a website that meets all the requirements.
All of our websites come with email and phone support and are compatible with current and recent versions of WordPress and include ongoing support for future versions of WordPress.